Internet Marketing | Online Public Relations

Rebecca Gill

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Top Stories by Rebecca Gill

Today I am meeting with a client to review the design and build of his new website.  Quite frankly I’m not looking forward to this meeting.  I am the barrier of bad news. When I originally accepted this project, I could see Google had indexed about 1,000 pages within his domain.  While it would take some time to migrate and optimize this many pages, I was up for the challenge.  The goal is to give him a more SEO friendly site that he can maintain himself in WordPress. If that meant throwing in some plugins and optimizing 1,000 pages, so be it. Last week I reviewed his Google Analytics reports, dug deeper into his content pages, and investigated his existing website’s structure.  Through Google Analytics I could see he didn’t have 1,000 pages, he had about 10,000 pages. ... (more)

Twitter and Linkedin Unite in Social Matrimony

This week Twitter and Linkedin united to share status updates across their mass social media networks.  I was thrilled, as I love both communities.   As soon as the functionality was released, I was on my Linkedin profile attempting to unite the two applications.  And for a moment, I quickly fell out of love with them and all the social ramblings they represent. At first, the process was ... (more)

Popularity Contests Take It to the Next Level With Social Media

We are all familiar with the popularity contests of high school.  The idea of becoming homecoming queen or the student council president scared me as a teen, as neither were my thing.  I was more quiet and into other pursuits.  What is funny is now, some twenty years later, I find myself in Internet marketing and social media.  What is even funnier is the fact that I didn’t gasp at the i... (more)

Web Analytics 2.0 Hits the Stores

Today I ordered Web Analytics 2.0, which is the second book by Avinash Kaushik, the best selling author of Web Analytics: An Hour A Day.  As an avid website designer, SEO nut, social media fan, and overall Internet marketing addict, I can’t wait for delivery of my new purchase. I already subscribe to Avinash’s very popular blog Occam’s Razor, which provides insightful discussion on Google... (more)

Thirty Top WordPress Plugins

If you’ve ever used WordPress, you know the mass of WordPress’ functionality resides in the plugins.  Any high quality theme, blog, or website is loaded up with plugins.  The problem is not the ability to locate plugins, but the plugin’s actual ability to work without the need for special coding. Below is a list of my favorite plugins.  These plugins are both functional and easy to use.... (more)